The Sigurtà Garden Park receives another world-famous award: the “Garden Tourism Award 2023”, which recognises the garden on the outskirts of Verona as one of the unmissable destinations at international level. 440.000 visitors in the eight months the garden was open. See you on March 8 next year for the start of the 2024 season.
The park, a green treasure that has already been recognised as the second most beautiful park in Europe, has received the Garden Tourism Award 2023, i.e. one of the best gardens in the world worth visiting. The park was recognised by a jury along with 10 other gardens internationally, including Butchart Gardens in Canada and Gardens by the Bay in Singapore.
The award ceremony took place in recent days in Canada, in Victoria on Vancouver Island, on the occasion of the International Conference on Garden Tourism, which supports gardens around the world in sharing experiences and best practices for destination development and promotion.
The conference is organized by the International Garden Tourism Network, an external non-profit organization and hosted by the Canadian Garden Council with support from Destination Greater Canada. https://gardentourism.org/
Count Giuseppe Sigurtà, who owns Parco Giardino Sigurtà with his sister Magda, had the chance to submit a report on the Park during the conference, which was held from November 1 to November 4. He focused on the sales of Garden tickets on internet platforms. Sigurtà Park receives favorable user evaluations, indicating high tourist satisfaction, and sells about 40,000 tickets online annually. In reality, Tiqets, one of the most well-known digital platforms worldwide for the sale of tickets and bookings for tourist attractions, has given the Sigurtà Garden three prizes in the last three years.
THE 2023 SEASON
The naturalistic park, which is tucked away on the hills of moraine and a short distance from Lake Garda, saw 440,000 visitors in its first eight months of operation, which is more than 20,000 more than in 2022.
A season of optimism has been heralded by extraordinary blooms like Tulipanomania, which runs from March to early May and features over a million bulbs and two floral paintings inspired by the artistic works of professor Enzo Inga Sigurtà; thousands of roses on the famous Avenue; peonies, hydrangeas, annual plants, water lilies, and dahlias; and the rich calendar of events with over 25 events that drew thousands of visitors, like Buskers Park, the Historical Reenactment of the Battle of Solferino and San Martino, the Magical World of Cosplay, Journey through Time, the social and artistic initiatives, and the online promotions that involved hundreds of participants and Park enthusiasts.
Thus, the outcome establishes the framework for the reopening on Friday, March 8, 2024.
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